As more shoppers move to the Internet for their bargain hunting, we’re left (certainly in England) with quite a bit of vacant high street property. Many stores, even big chains, simply aren’t able to price their products competitively enough to compete with on-line stores that don’t pay inner city rents.
Once the shoppers are on-line, a wealth of information becomes available that helps the prospective buyer make their decisions. Price search engines help to find the best deals without the user even having to move from their seat (let alone hike around town). There are countless sites hosting professional and consumer reviews and opinions to help buyers find the potential pit falls of their chosen product. Other web sites help users find new and interesting products that the shopper perhaps did not even know about.